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Setting up Google Adwords Enhanced Conversions in Shopify
Code and setup instructions for installing Enhanced Google Conversions in Shopify
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How to A/B test different theme templates for the same PDP on Shopify
Want to test a completely different layout on the same PDP URL? Here's how.
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What is a Data Layer?
A quick intro into dataLayers and how to create and access data from them
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How to use Macros in Google Tag Manager
A use case for using macros in Google Tag Manager
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SEO Adoption at Deseret Digital Media
I had the fantastic opportunity to present at the first SLC | SEM conference with Aaron Wester